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This webinar will focus on the impact of COVID-19 with regard to accounting firms and SMBs. Almost overnight, many businesses were forced to radically change how they do business in order to survive. From providing remote access to systems & documents to employees to figuring out how to continue collaboration and interactions with clients, and gathering critical documents to apply for PPP loans and other government assistance, many businesses and their employees have struggled during this time.
These events have brought to the forefront the need for a business to prioritize continuity planning and to create systems, processes, and workflows that support the survival of their business no matter what situation arises in the future.
The good news is that some businesses have already figured this out – and in fact, have seen substantial growth during the COVID-19 crisis. Join in for the first part of our "Taking Care of Business" content series to listen to how Dawn W. Brolin, CPA, CFE put systems, processes, and tech in place that allowed her business to grow during a crisis.
Learning Objectives:
- Recall the systems, processes, and tech that allowed her business to thrive during a pandemic
- Identify the systems and processes needed to ensure business continuity
- Identify actions you can take to improve your business health
Dawn Brolin, CPA, CFE
The Designated Motivator
CEO
[email protected]
(860) 234-2059
Dawn is The Designated Motivator for Accounting Professionals and the CEO of Powerful Accounting, Inc.
For more than two decades, Dawn has been a well-known and respected educator and motivator for her clients, other accounting professionals and technology solution providers. She is known for innovative collaborations within the accounting profession including with her technology ecosystem partners which are included in her Team Brolin Starting Lineup.
Dawn is a member of the Intuit Tax Council, the ADP Advisory Board, and the Avalara QuickBooks Advisory Board. She has also received many designations and recognitions throughout her career including the most recent “The 2022 Top Presenters Awards“ by CPAacademy.org as well as Insightful Accountant’s 2020 Top Niche Practice ProAdvisor: Forensics” and one of Accounting Today’s “2018, 2019, 2020, and 2021 Top 100 Most Influential People in Accounting.”
As an in-demand thought leader, speaker, and the author of The Designated Motivator and The Designated Motivator for Accounting Professionals, Dawn believes that motivation and strategic planning is not a one-time event, it is a critical part of being able to achieve the success you want for yourself and your team.
Dawn has appeared on many top-rated news programs and is consistently recognized with awards of distinction in the accounting profession. She has delivered hundreds of webinars and keynote speeches and works with many technology solution providers to help them better understand how to create and market their solutions. She is also a Designated Motivator to her peers and the collegiate softball team she is the assistant coach of at Eastern Connecticut State University.
Dawn's podcast, The DM Disruption podcast can be listened to on Apple, Spotify and Google as well as on her website, DawnBrolin.com.
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